Services
I offer flexible, high-impact engagements tailored to agency or brand needs—whether launching from the ground up or evolving existing capabilities.
Consulting & Architecture
Assess current structure and identify opportunity gaps
Design an integrated PR + Influencer function aligned with brand, media, and creative teams
Develop go-to-market positioning, workflow, staffing plans, and measurement frameworks
Build & Launch
Recruit, onboard, and lead team ramp-up
Develop toolkits, process documentation, and best practices
Create integration model with agency disciplines (strategy, creative, media, digital, experiential)
Ongoing Strategic Leadership
Serve as fractional PR/Influencer lead or senior advisor
Guide campaign development and execution
Collaborate with client and agency leadership to ensure strategic cohesion